Beck spends the entire show establishing an "Us vs. Them" vibe. "They" are brought up throughout the show- sometimes as Congress, sometimes as politicians or pedophile schoolteachers or Californians or artists. It doesn't seem to matter. They are the killjoys that move us away from FreeTITTIESdom, and They are the spooky bastards that are giving our jobs to immigrants, and They are the shady creeps that want to turn America into Socialist Russia. The point is that They are evil, and We are perfect Glenn Beck's Common Sense-buying heroes, and he's pretty forceful about encouraging Us to do something about Them. He's not clear on what we should do, just that it's aggressive and fairly violent.
I conducted a brief interview with one of the other attendees, a gentleman in his late 40s with a giant grin.
DOB: So, you enjoy the show?
Guy: Absolutely I did, he knows what he's talking about, we should elect him for president.
DOB: Yes. We should elect Glenn Beck for president. That is true. Yes. Quick question: When Glenn was talking about how we needed to rise up against "Them" and tell "Them" that we're not going to take it anymore, who do you think the "them" in that sentence is? Who is the "They" that we're rising up against?
Guy: Well, the people- I mean, the politicians, the ones- Anyone who has taken us farther away from Freedom, from where we were before. The people who inched us away from......Liberty.
DOB: Got it.